The Key Pillar for any Email Marketing is Subscription Email.
Subscription email is a feature on your website which allows any of the people visiting your page to receive updates of your business by just specifying their email address in a subscription form.
Importance of Subscription Email.
- Increase in sales.
- Brand awareness.
- Your customers are always aware of the new products
- Increases brand engagement.
Best Practices
- Be mobile friendly
- Don’t complicate the way to subscribe
- Provide the frequency option.